Grow Your Digital Agency, With Strategy and Focus
Are you running a digital agency? Looking to scale 2x, 5x or even 10x in the next few years? Got a plan for that?
We offer strategic growth coaching to the leaders/owners of Digital Agencies like you.
We help them to build their business with a solid plan, based on numbers and with a focus.
So that they can get on with growing and scaling the right way, meet their long-term goals with less stress and more time for themselves.
If that sounds like something you want, watch this 👇
What others have said…
You might be wondering if this is for you...
Does any of the below sound familiar?
- I spend more time than I'd like fighting fires with clients and staff which may be preventable
- I often worry about the numbers, and how they affect the business
- My client churn rate is faster than my new sign project ups
- I can feel there is a barrier to growth but can't put my finger on it
- Its like feast and famine and feels like we're on a Hamster wheel
- I'm not so sure if this will stand the test of time given the pressures on me and my time
- I'm not 100% sure what everyone is doing all the time...but they are busy
It’s nothing to be ashamed of, it’s really quite normal for digital agency founder-owners to have issues. Often, you start your digital agency because of your practical talents and not because you’re a business guru. As things have grown you’ve realised you can’t do it all. – Nobody can!
Things grew well at the start and the momentum felt great. If feels like, along the way, you miss those unknown-unknowns of running your digital agency that can end up costing time, frustrations and potentially the business itself. Now more than ever, that’s not what anyone wants.
Having built, run and exited a couple of agencies, we’ve definitely felt the same highs and lows you might be feeling – by stepping back to look at all of our own wins and losses over the last ten years we are able to offer an authentic, no-BS coaching and support approach that’ll get you where you want to be.
More profit and less stress with a decent trajectory for the growth you want? Maybe there’s something we can help with…
Scale doesn't come easy... That's where we come in!
Specifically designed for Digital Agency owner/directors who know they want to grow but want support in mapping out a tailored strategic route, with the tools and accountability to get you there..
We take properly set out time together to understand the agency history, uncover the individual challenges you (and the agency) face, we then work out a by-the-numbers realistic strategy and then, work hard to transforming things for you. Think of it as the external support that keeps you focused and on track to a better business and lifestyle.
It’ll be hard work, all the good things tend to be. Good things like this are a proper agency gamechanger.
What do we do together?
- Spend time 1:1 with you to understand you and your agency
- Build a realistic long-term strategy
- Consistently catch-up to ensure we keep traction (email/message)
- Optional 1:1 coaching calls each month (1.5hrs)
- Quarterly strategic review and issue resolution
- Work hours support line
- Access to the OMG Community
Fees starting at £1,000 + VAT per month
As seen in...
How do we do it?
The 'DADA' Methodology... Like TahDahhhhh in magic!
Naturally, no two agencies are the same and the below methodology isn’t a one-size-fits-all approach, but it is a great example of how we as coaches often work with agencies to focus the time we spend with you in the right way. So that you get the change you’re looking for.
Interviewing team members and asking them calibrated questions to understand the current systems and processes more fully within the agency and how they work. Deeper dive into the WHY and the core focuses of the organization and uncover the ideal application of efforts.
With a deeper knowledge of the organization, I will then facilitate a “wallpaper” strategy day where we will outline the plan for the next 3 years, which will drive growth toward a goal you define. This will then allow us to build out an accountability and systems plan.
Once proposed changes have been planned and agreed with the leadership, set to work on building these into the business and manage their delivery. These may involve a combination of changes to workflows or project management systems and additions to the current workforce and tools, as well as training and support.
Following the delivery of the adapted systems, tactics and strategy, continue to work with the team on implementing this day-to-day to ensure adoption and results, all the while nuancing the changes as they fold into the day-to-day and recording outcomes.
Want to be a better leader today?
Download our guide “Coaching Skills YOU Can Use In Your Digital Agency” now…
Recent Agency Growth Articles…
Craft a Winning Social Media Strategy for Your Digital Agency
- 🎯 Define Your Goals:
- Increasing engagement – Boost visibility and growth through interactions such as likes, comments, views, and shares.
- Driving website traffic – Use social media as a launching pad to direct people to your client’s website and measure conversions.
- Generating leads – Attract and nurture prospects towards your business by leveraging social media as a vibrant consumer hub.
- Enhancing brand awareness – Set social media goals to improve brand perception and generate conversions, traffic, and other objectives.
- Making conversions – Successfully turn regular consumers into active consumers through social media links and advertising.
- 🔍 Know Your Audience:
- Use social listening tools to track, analyze, and monitor conversations occurring on social media.
- Utilize social media metrics provided by platforms to follow consumer behavior in a simple and understandable way.
- Conduct surveys, Q&As, polls, and engage in conversations with your audience on social media to understand their preferences.
- 📱 Choose the Right Platforms:
- Instagram 📸 – Ideal for sharing high-res video and image content, perfect for brands with visual assets.
- Twitter 🐦 – Dominated by short-form written content, great for brand announcements, customer support, and dialogue with your audience.
- Facebook 📘 – Prioritizes both visual and written content, attention-grabbing links or videos tend to perform best.
- 🎨 Create Engaging Content:
- Use visually appealing graphics that are consistent in aesthetic appeal, resolution, and overall brand style.
- Incorporate storytelling to make your content more emotional and relatable to consumers.
- Leverage user-generated content (UGC) to spread brand awareness and generate high-quality content through consumer participation.
- 📅 Plan and Schedule Posts:
- Consider the frequency of uploading posts, ideally once every two to seven days depending on various factors.
- Upload content at the right time of day to maximize consumer engagement based on your social media goals.
- Include a variety of formats (video, image, blog, tweet) in your content calendar to keep consumers engaged.
- 📊 Monitor and Measure Performance:
- Track progress using social media and analytics tools to gauge the effectiveness of your strategies in reaching targets.
- Choose analytics tools that align with your business needs and have high customer support rankings.
What to Do When You Aren’t Reaching Your Agency Goals
- 🎯 Set SMART goals: Specific, Measurable, Achievable, Relevant, Time-bound.
- Identify the problem:
- 🔍 Review data, analytics, and metrics.
- 🗣️ Seek team input and feedback.
- 💡 Encourage honesty and objectivity.
- Re-evaluate your goals:
- 🔎 Ensure relevance and attainability.
- 🔬 Ask relevant questions.
- 🎯 Emphasize SMART goals.
- Break down goals into smaller tasks:
- 🔢 Divide goals into manageable steps.
- 👥 Delegate tasks to team members.
- 🔍 Stay focused on high-impact tasks.
- 📝 Use prioritization techniques.
- Review progress regularly.
- Make those goals count:
- 🔍 Identify and address underlying issues.
- 🔄 Adapt and make strategic adjustments.
- 📈 Unlock growth and potential of your agency.
A Guide to Managing Your Digital Agency Employees
- Hire the right people 🧐
- Conduct thorough interviews, check references, and assess portfolios.
- Look for range and practical experience.
- Discuss and identify what you are looking for beforehand.
- Prepare for Gen Z’s work styles.
- Set clear goals and expectations 🎯
- Ensure employees understand their roles, responsibilities, and company vision.
- Set SMART goals (Specific, Measurable, Attainable, Relevant, Time-bound).
- Regularly check in with employees to ensure they’re on track.
- Foster a collaborative culture 🤝
- Share the agency mission and purpose.
- Engage in fun creative group exercises.
- Get out of the office together.
- Foster a positive workplace culture.
- Provide regular feedback 🗣️
- Schedule regular performance reviews.
- Offer feedback on strengths and weaknesses.
- Use positive reinforcement and constructive criticism.
- Invest in professional development 📚
- Offer training programs in high-demand skills.
- Implement a mentorship program.
- Provide career coaching and development support.